Google Ads vs Facebook Ads: Where Should You Spend Your First Marketing Budget?
Compare Google Ads and Facebook Ads by customer intent, creative needs, landing pages, economics and measurement before choosing an initial campaign.
Delhi growth service · 02 / 08
Google Ads agency in Delhi
OUTFOX / GOOGLE ADS
As a Google Ads agency in Delhi, Outfox Social helps businesses reach people already searching for a solution. We organise intent-led campaigns, useful landing pages and dependable measurement into one paid-search system that prioritises qualified demand over inflated click counts.
Discuss your goalsCapture demand at the moment it matters.02
What we build
Right query. Right message. Right destination.
01Search-demand and competitor research
02Search, Performance Max and remarketing
03Negative keyword and query management
04Conversion and call tracking
05Landing-page recommendations
06Budget, bidding and lead-quality optimisation
The connected method
Strategy to execution.
Nothing lost between.
- 01
Map intent
Separate research, comparison and ready-to-buy searches.
- 02
Build relevance
Align keywords, ads and landing pages around one clear promise.
- 03
Measure
Track calls, forms and commercially meaningful downstream actions.
- 04
Optimise
Move budget towards queries and campaigns producing better opportunities.
Built around business value
Work that moves beyond activity.
We define success around the outcomes your business can use, keep the work visible and improve the system as evidence develops.
- Higher-intent traffic ↗
- Stronger conversion visibility ↗
- More efficient acquisition ↗
Delhi insight. Wider ambition.
A local team with a connected view of growth.
Outfox Social works from Delhi with businesses across India and the UAE. Being local helps us understand the speed, competition and customer context of the Delhi market; our approach remains grounded in the quality of the strategy, creative and execution—not location phrases repeated for search engines.
Meet the team behind the work ↗Useful answers
Before we
begin.
Which Google Ads campaign type should I use?+
It depends on how customers search and how well your conversion data is established. Search is often the clearest starting point; other campaign types are added when they support the journey.
Do you manage Google Ads for local businesses?+
Yes. We build location-aware campaigns for Delhi and wider service areas, including call and lead tracking where relevant.
Will I own my Google Ads account?+
Yes. Campaigns should operate in an account your business owns, with transparent access and reporting.
Understand the work
Useful reading before the next move.
What Is Performance Marketing? A Business Owner’s Guide to Measurable Growth
Learn what performance marketing means, how channels and costs work, and which measures connect campaigns to qualified leads, purchases and business value.
Performance Marketing Strategy: Build a Plan Around Revenue, Not Clicks
Build a performance marketing strategy with clear customer economics, channel choices, creative hypotheses, measurement, testing and lead-quality feedback.